About
Platform
Use-Cases
Fan Engagement
Engagement
- Purpose: Use our tags to generate marketing impressions for increased conversions.
- Product Price Range: $100-$250
- Product Examples: Sports Jerseys, Apparel, Prints, Collectibles
- Suggested Utilities: Media, Rewards, E-Commerce
Overview
- Tag Line - The Connected Product Platform
- Elevator Pitch - Our authentication technology converts limited editions into smart products, enabling brands to increase profitability, engagement, and conversion beyond the point of retail. Our solution connects physical goods to digital profiles using Authentication Tags designed to accommodate virtually any product.
- Mission Statement - One of None introduces a groundbreaking perspective in the world of limited edition products, uniting the experiences of professional athletes, designers and technologists. Our mission is to revolutionize consumer engagement, bridging the physical and digital worlds while powering the entire lifecycle of The Culture’s most collectible creations.
- Definition of One of None -
Solution
One ID for the entire digital world
Experience the full potential of your assets in any relevant digital environment with the One of None Connected ID. This ID unlocks a wealth of data accumulated from One Tag-enabled products, delivering a comprehensive profile of each item throughout its life cycle. With insights ranging from manufacturing details to usage patterns, you gain a deeper understanding of consumer behavior and product performance.
- Product Cloud Features
- Collection Builder
- Lifecycle Analytics
- Drop Insights
- Product Cloud Benefits
- Customer Demographics
- Drop Insights
- Product Traceability
One tag for every product
Elevate your products with our tappable Authentication Tags, which connect each physical item to a corresponding Connected ID. Revolutionize your traditional products by seamlessly integrating our NFC technology. Once embedded, this smart NFC tag transforms your item, unlocking a host of intelligent features and functionalities.
- Chip Types
- Stickers
- Tokens
- Silicon
- Tag Benefits
- IRL Access
- Interactive Engagement
- Resale Authentication - Validate secondary transactions and unlock a new revenue stream with tappable RFID/NFC tags.
One profile with endless possibilities
Empower your customers with Connected Profiles that are tailored to provide numerous post-purchase services. Acting as a bridge between consumers and products post-purchase, these profiles cultivate enduring relationships between brands and their customers. By offering access to comprehensive information about their purchases, including care instructions and warranty details, Connected Profiles significantly enhance the customer's ownership experience.
- Profile Features
- User Generated Content
- Interactive Timelines - Encourage user-generated content to enhance storytelling with Connected Product provenance.
- Bespoke Services - Elevate the ownership experience with integrated and customizable service provider integrations.
- Profile Benefits
- Ownership Access
- Collector Rewards
- Direct Marketing
Platform Benefits - Promo Video Content
“Increase Loyalty with Connected Product Experiences”
- Exclusive Access - Grant ownership-based access to content, rewards, and events using portable Connected IDs.
- Interactive Timelines - Encourage user-generated content to enhance storytelling with Connected Product provenance.
- Resale Authentication - Validate secondary transactions and unlock a new revenue stream with tappable RFID/NFC tags;
- Bespoke Services - Elevate the ownership experience with integrated and customizable service provider integrations.
Connected Experiences
Connected Commerce
- Experience seamless e-commerce integration, improved customer engagement, and increased sales with a Shopify Connected Commerce Experience.
- NFT Distribution
- Token-gate early or exclusive drops
- Discount
Live Event Merchandise
- Revolutionize live events with Connected Merch using NFC technology, which enhances attendee engagement and provides unparalleled insights into audience behavior.
- QR Tickets
- IRL Exclusive Access
- Interactive Timeline UGC
Lifecycle Management
- Foster continuous engagement and deepen customer relationships by empowering brands to manage the entire lifecycle of their products with Connected Products.
- Authenticate and facilitate resale transactions
- Care and repair instructions
- Customer support chat
Industries
Sports
Entertainment
Culture
FAQ’s
- What is One of None?
- One of None is a Connected Product Cloud that converts limited editions into smart products. We enable brands to increase profitability, engagement, and conversion beyond the point of retail. Our solution connects physical goods to digital profiles using Authentication Tags designed to accommodate virtually any product.
- How does One of None establish a better connection between brands and customers?
- Brands use our platform to offer collector rewards, authenticate resale transactions, and power bespoke product services. In turn, product storytelling no longer ends with a purchase, and collectors can actively participate in shaping their favorite brand’s narrative through connected ownership experiences.
- What is a Connected Profile?
- Connected Profiles are webpages that tell the story of each individual Connected Product. Collectors use their mobile devices to tap their product’s Authentication Tag and view their unique product’s Connected Product Profile. These profiles are individualized to each product, displaying unique ownership, traits, rewards, etc. Connected Product Profiles do not require collectors to download a third-party app.
- How does the One of None Platform work?
- In becoming One of None, you’ll sign into our dashboard and input high-level information about your upcoming drop (i.e. quantity of goods and physical properties). From there, we’ll ship you ready-made Authentication Tags for affixation to your goods, and in many cases, we’ll work directly with your manufacturer to streamline the process. Using our platform, you can customize the Connected Product profiles associated with your drop to provide your collectors a variety of discounts, rewards, and access; furthermore, you can continue to make edits after the product launch. You can always come to our dashboard to view your performance and engagement analytics to tailor your next drop to your market.
- Tapping
- White Labeling - Doing this for brands
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On this page
- Fan Engagement
- Engagement
- Overview
- Solution
- One ID for the entire digital world
- One tag for every product
- One profile with endless possibilities
- Platform Benefits - Promo Video Content
- “Increase Loyalty with Connected Product Experiences”
- Connected Experiences
- Connected Commerce
- Live Event Merchandise
- Lifecycle Management
- Industries
- FAQ’s