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Overview
The Disconnect
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Why RFID + Web3Platform
Collection Builder
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Customer Loyalty
Live Activations
Lifecycle ManagementLive Activations
The One of None platform provides a streamlined solution for enhancing the experience around physical activations using Connected Products. Similar to the e-commerce token-gating functionality, brands can offer varying degrees of exclusive access in a physical location and additional functionality based on geo-fencing technology.
Ticketing
Distributing digital tickets has never been easier than with the One of None platform. Brands can seamlessly distribute tickets to events and to exclusive locations within a physical activation through Connected Product ownership. By owning a Connected Product, collectors can register their attendance for an upcoming event and claim a digital ticket in advance of attending. Furthermore, with Authentication Tags as the link between each unique physical good and its Connected ID, collectors can access events by bringing their physical item to the location and scanning the Authentication Tag onsite.
Interactive Timelines
One of the most ground-breaking features that Connected Product ownership allows is the ability for collectors to upload content to their unique product’s timeline. At a physical event, brands can take this functionality one step further and geo-fence designated areas within the activation (or the entire activation itself) as a criteria for posting new content to each product’s interactive timeline.
This is an exciting step in ownership authentication, as the Connected ID stored on the blockchain acts as the single source of truth for who truly owns a product and can alter its public-facing profile. This ability can drastically increase the value of certain products or collections by integrating the “who” factor of ownership. For example, if a high-profile celebrity uploads content of their Connected Product at a prestigious event, this type of engagement will spark additional interest in that unique item in addition to the entire collection and the event attended.
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